
World Youth Day — Lisbon 2023
A worldwide Catholic Church event that brings together millions of people from all over the world.
When millions of people meet in the same city, nothing happens twice. The job was to lead the content and social media team for the whole length of the event, keeping a large group aligned while the schedule kept changing. There were two goals: to keep the visual storytelling at the standard an international audience expects, and to keep the workflow fast enough that what was filmed in the morning was already published on the official channels by the afternoon.
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